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Sales is the most important career skill.

Emil Juresic speaking to an audience

Emil Juresic has spent 30 years selling, negotiating and building companies. This is the exact system he uses, and the one he trains his own teams on. 8 weeks. Real calls, real objections, real deals. No theory. No bullshit.

Why sales matters

Most people werenever taught howto sell properly.

Most salespeople are handed a product, a phone, a database and a target.Then they are told to figure it out.Emil built this system using real sales data from his own businesses, working with his sales teams to see what works and what does not.

01

Leads are not called quickly enough.

02

Value is lost before price is discussed.

03

Salespeople discount instead of selling.

04

Good opportunities die without follow up.

The product can be brilliant. The leads can be there.If nobody can sell it, none of it fucking matters.

Sales is a skill. It can be taught.

NGU Real Estate headquarters
Emil Juresic speaking

Meet your trainer

Learned by doing the work.

Emil Juresic didn’t learn sales from a textbook. He learned it over 30 years of building businesses, leading teams, negotiating deals, winning, losing and doing it all again.

Today, Emil owns 16 real estate offices, has developed $500M+ in property, employs 500+ people and has already successfully exited a company.

He is the founder of NGU Real Estate and cofounder of Level X Fitness & Recovery, One Life Club, Prestige Finance and CAO Partners. He is now building his group of companies toward a billion dollar business.

But none of it happened without sales.

Sales created the opportunities. Sales won the clients. Sales attracted the people. Sales negotiated the deals. And sales helped turn ideas into businesses.

This academy isn’t built on theories copied from sales books.

It’s built on 30 years of real calls, real objections, real negotiations, real wins, real losses and real business.

Emil teaches the exact principles, questions, habits and processes he has used and still uses today to sell, negotiate and build businesses.

No theory for the sake of theory.
No corporate bullshit.
Just real world sales.

Master the skills. Build confidence. Close more deals.

The Juresic sales system

The eight stages of every sale.

Learn each stage, practise it and improve it.

Stage 1 of 8

Find

Know who you want to sell to and where to find them.

Stage 2 of 8

Connect

Get their attention and earn the right to talk.

Stage 3 of 8

Understand

Ask questions that uncover what really matters.

Stage 4 of 8

Present

Show the value in a way that makes sense to them.

Stage 5 of 8

Close

Ask for the decision clearly and with confidence.

Stage 6 of 8

Follow up

Stay in touch and keep giving them a reason to respond.

Stage 7 of 8

Refer

Earn introductions from people who trust your work.

Stage 8 of 8

Repeat

Keep doing what works and improve what does not.

Eight week live curriculum

Learn it this week. Use it in your next sale.

Each week covers one part of the sale. You will learn it, practise it and use it in your next conversation. The system is built from techniques Emil has tested repeatedly across his own businesses while working closely with his sales teams.

You do not learn sales by watching someone talk for 40 hours. You learn by doing it.

  • Eight structured video modules
  • Guided role play exercises
  • AI-assisted call review and practice
  • The Juresic Sales Playbook
  • Assessment before certification
  • Objection, follow up and closing scripts

Week 1 of 8

Pipeline

Learn

A simple weekly rhythm for creating opportunities.

Outcome

Always know who you're contacting next, and why.

Eight weeks from now

You should sell differently.

Not more theory in your head. A different conversation in front of the person deciding whether to buy from you.

More confidence. Better conversations. More deals.

If your income depends on your ability to sell, this is for you.

  • Call a lead while it is still worth calling.
  • Build the value before anyone mentions price.
  • Stop discounting to win work you could have sold.
  • Follow up without sounding desperate.
  • Ask for the business, and know when.

This is for you if…

  • 1

    You already sell and know you can be better.

  • 2

    You are new to sales and want to learn it properly.

  • 3

    You own a business and need your team converting more.

  • 4

    You manage a team and want one repeatable system.

Exclusive Founding Class

Limited to 50 people.

There is one Founding Class. After these 50, the doors open and the price changes. Founding members keep the rate, the badge and every update to the course for as long as it runs.

Use it this week

Apply the scripts to the sales you are working on now.

Review what needs work

Practise out loud, compare your approach with the framework and try again.

Learn with the first 50

Join the group that helps set the standard for every class after it.

Priority access

Be one of the first 50

Join the waitlist to get the confirmed launch date, early pricing, and your exclusive invitation to apply.

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AI assisted sales coaching

AI won’t replace great salespeople.
It will expose bad ones.

Modern sales starts before the prospect answers. Automatic call screening, filtered messages and AI assisted buying decisions are changing who earns attention. The Academy uses techniques Emil has tested inside his own businesses and continues to refine by working closely with his sales teams.

Automatic call screening can ask an unknown caller why they are calling before the phone even rings. We teach you how to make that first reason clear, relevant and worth hearing.

Modern sales problems need modern sales techniques.

1

Review the call

Use AI assisted transcripts and analysis to find missed questions, weak moments and the point where trust or momentum changed.

2

Rehearse the next one

Practise openings, discovery, objections and follow up against realistic scenarios before the next sales conversation.

3

Earn the answer

Prepare a clear reason for calling, stronger voicemail and useful follow up.

The Juresic Sales Playbook

This isn’t a course you watch.
It’s a system you keep.

Everything taught during the Founding Class will be organised into a sales manual you can use before a call, during a deal and when an opportunity starts going cold.

No vague theory. No motivational bullshit. The words, questions and actions you need when a real sale is in front of you.

This is your sales manual.

The Juresic Sales Playbook

Playbook index

The system.
Use it.

  1. 01Prospecting scriptsp.06
  2. 02Opening questionsp.11
  3. 03Discovery questionsp.16
  4. 04Value presentationp.22
  5. 05Objection handlingp.29
  6. 06Negotiation principlesp.36
  7. 07Closing questionsp.43
  8. 08Follow up sequencesp.49
  9. 09Email templatesp.55
  10. 10SMS templatesp.61
  11. 11Referral scriptsp.66
  12. 12Daily activity scorecardp.72
  13. 13Weekly sales trackerp.78

Master the first six.
Then build the habit.

Review every week.

Questions before you apply

What you need to know.

There will only be one original Founding Class

Be one of the first 50.

Join the waitlist to get the confirmed launch date, price and first invitation to apply.

Let's fucking sell.

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